New Google AdWords Image Extensions (Image: @TallyKeller)
This week a new Google Adwords Ad Extension went into beta status. The new AdWords ‘Image Extensions‘ allow advertisers to submit up to 5 images within their adgroup, giving consumers a preview of the product or service the landing page deals with. This might apply to tangible products like shoes or electronics as well as for venues like restaurants, hotels or apartments as long as the ad is in the top position.
The ad format, which obviously is in a ‘limited beta’ was first shared by Tally Keller, who works as a PPC advisor for DELL:
Here’s a pic of the new image extensions… #ppcchat #ppc twitter.com/tallykeller/st…
— Tally Keller (@tallykeller) April 11, 2013
Key implications of the new AdWords Image Extensions:
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